Power Play

August 5th, 2010

The follwoing recent article from a United Airlines inflight magazine is an excellent example of applied leadership and innovation. As you read this, you'll have several "Aha's" about innovation, design, leadership and business survival. With the upcoming Wyoming Leadership Institute Event maybe this will be inspirational.

For the 29-year-old CEO of Wham-o, getting the storied company back on track is no game.

The Package Arrived

Kyle Aguilar had been tracking it for the last 24 hours, watching its progress as it snaked its way to him at the Los Angeles offices of Wham-O. It was November 2009, and Aguilar was the new CEO of the 62-year-old company that had given the world toys such as the Frisbee, the Slip N Slide and the Hula Hoop. Over the past 10 years, though, Wham-O hadn't done much in terms of innovating. Rather like an old plaything itself, the company had lost its shine, ceding ground to newer, hungrier rivals. Some said Wham-O was history; Aguilar didn't think so. He just needed to make the classic toys that had long captivated Baby Boomers relevant and attractive to their kids and grandkids. And what was inside the package was supposed to help him do it.

Read the full article in Hemispheres Magazine

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